Is It Time to Update Your Outdoor Signage to LEDs?

First impressions are crucial for businesses. You work hard to ensure your store is inviting inside and out. Entryways and aisles are constantly being swept, shelves are stocked, and mats regularly shaken out—there are even attractive planters by your doors. 

Everything looks great until you look at your signage, and you see that your business signs are old and outdated—this definitely isn’t the impression you want to give consumers. When it’s time to upgrade your neon or fluorescent signage to LEDs, a sign company in Phoenix, AZ is ready to help. But why make the switch to LEDs?

Benefits of Upgrading to LED Signage

Your neon or fluorescent sign has served its purpose, probably for years. Now, the sign is looking a little worse for wear and this isn’t the impression you want to give consumers.

Whether you’re thinking about replacing existing signage or installing your first sign advertising your business, choosing to go with an LED sign is a good decision. Why choose LED over neon and fluorescent? LEDs have a few advantages you don’t get with other types of lighted signs.

Improve Brightness

Even if your business is only open during the day. You know, you open in the morning and close before the sun sets, but this doesn’t mean you stop advertising. You can still advertise your business at night—however, this means you need signage that is bright and easy to read.

LEDs produce more lumens per watt compared to traditional neon and fluorescent bulbs. Your LED sign can outshine your competitor’s neon signage, helping ensure your business is the one consumers remember.

Ensuring you have a bright sign can be even more crucial if you’re keeping the doors open at night. Consumers will find it easier to locate your business when there’s a bright LED sign showing the way.

Cost Savings

Businesses tend to perk up and listen when cost-savings are mentioned. Neon and fluorescent signs are energy hogs. Did you know that LEDs use around 80% less energy than neon and fluorescent tubes? Just imagine what the savings will look like on your monthly energy bills.

The reduced wattage can equal thousands of dollars in savings in utility costs. So, what will your business do with the extra funds?

Improved Lifespan and Low Maintenance

Okay, you know that LEDs use significantly less energy than fluorescent and neon tubes but this isn’t the only way they can help your business save money. LEDs have a longer lifespan.

Compared to neon lamps with an average lifespan of around 10,000 hours, LEDs can stay on for anywhere from 50,000 to 100.000 hours. If you’re wondering how fluorescent tubes stack up. Fluorescents have a slightly longer lifespan compared to neon lamps. Most fluorescent tubes last around 20,000 hours but this is still significantly less than LEDs.

Along with an extended lifespan, LEDs need little to no maintenance. So, not only are you saving on replacement bulb costs, but also on maintenance. Generally, you only need to service LEDs when the bulbs burn out.

Reliable and Durable

LEDs can withstand almost any type of weather. As long as the sign’s standing and the electricity is flowing, your LEDs should always turn on without a problem. Classified as solid-state lights (SSL), LEDs don’t contain gasses and other components.

There are no any bulbs to break, and you also don’t have to worry about glass breaking. LEDs have a diode wrapped in a protective coating. In other words, LEDs are practically unbreakable. If your sign is weather-resistant and uses LEDs, your sign will stay lit in rain, sun, and extreme temperatures.

Show Your Commitment to the Environment

There’s no denying that more and more consumers are searching for businesses that care about the environment. 

Even Google is planning on becoming carbon-neutral in the next several years. A great way to demonstrate your commitment to sustainable practices is with your business signage. Yes, you can advertise your business and be eco-friendly.

LEDs do not contain any harmful components like some other types of lighting. LEDs are around 95% recyclable. Don’t forget that LEDs also use less energy to produce a brighter light. 

You’re also reducing fire risks with LEDs. LEDs emit less heat than fluorescents, neon, and incandescent lighting. If your business is working towards its LEED certificate, LEDs are a good place to start.

Talk to the Professionals About Your Signage Needs

Whether you’re updating old signage or installing your first business sign, there are a few important factors to consider, such as the type of lighting. 

If you’re trying to reduce your overall costs and be eco-friendly, LEDs are the best choice. Consult with professionals today to discuss your business signage needs and make informed decisions that benefit both your budget and the environment.

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